Apple's smartphone lead not an annual party—yet, Apple's iPhone 6 surge past Samsung in the fourth quarter validated CEO Tim Cook's plan to go big (in screen size) or go home.
After Samsung and several smartphone upstarts in China showed there was demand for bigger phones, especially in Asia, Apple showed them how to really move some product into that market.
The rollout of the iPhone 6 line was financially the best product launch in Apple's history, generating about $34 billion in operating cash flow during a period that included not one but two crucial shopping seasons.Read More
After Samsung and several smartphone upstarts in China showed there was demand for bigger phones, especially in Asia, Apple showed them how to really move some product into that market.
The rollout of the iPhone 6 line was financially the best product launch in Apple's history, generating about $34 billion in operating cash flow during a period that included not one but two crucial shopping seasons.Read More
